Top SEO Agency in Kolkata

Site Architecture Analysis

A closer look at your site’s architecture can reveal issues limiting your SEO and search visibility. We’ll analyze how your pages are organized and connected to identify problems that make it difficult for search engines to crawl, index, and rank pages properly. Expect clear, practical recommendations on how to improve site navigation and structure through steps like organizing content more logically, fixing broken internal links, and optimizing URL formats.

Page Speed Analysis

Site speed is becoming more important for both visitor experience and search rankings. If pages load slowly, visitors will abandon your site and search engines may deprioritize you. Our analysis will identify exactly

what’s making your site slow — from unoptimized images to inefficient code. The experts at Plan D Media will provide specific optimization tips tailored to your site, like compressing images, fixing coding issues, and removing unnecessary bloat. The goal is to help make your web pages fast-loading so visitors stay engaged.

UI/UX Analysis

Evaluating your site from a user perspective allows us to spot issues that might be hurting engagement and satisfaction. Using tools like heatmaps and session recordings, we’ll see exactly how visitors navigate and interact with your site. This shows us where they may be getting confused or frustrated. With these insights, we can recommend design and usability tweaks to simplify workflows and create an easy, enjoyable experience for visitors.

Keyword Research and SEO Strategy

Thorough keyword research identifies the terms and questions your audience uses to find your products and services online. We can find the best options that align with your business goals by analyzing search volume and difficulty around these terms. Our strategic approach helps attract visitors more likely to convert while boosting your visibility and rankings for valuable search queries.

Google Search Console and Google Analytics Setup

SUnderstanding your website traffic and performance data is key to making informed decisions. Our specialists at Plan D Media will set up Google Analytics and Search Console and help you interpret the key reports and metrics. With guidance on analyzing your site’s visitor behavior, SEO performance, and overall engagement over time, you’ll be equipped to refine marketing and optimize content for improved search visibility.

Algorithm Impact Analysis and Resolution

Search engine algorithms change frequently, sometimes unexpectedly impacting rankings. We monitor these algorithm updates closely and analyze the impact on your website’s performance. With our strategic expertise, we can respond to changes with the necessary adjustments to uphold strong SEO health, protect online visibility, and maintain optimal rankings through evolving search landscapes.

Blog Page Setup

A blog is the cornerstone of an effective content marketing strategy. Designed for high search visibility, our SEO-optimized blog setup provides a platform to engage your audience with relevant, high-quality posts on a regular basis. This stream of educational and inspiring content improves website authority, converts visitors, builds your brand, and supports lead generation.

404 Error Identification, Resolution, and Redirects

Broken links and 404 errors frustrate users and can hurt your site’s reliability. By thoroughly scanning all pages, the SEO experts of Plan D Media will identify and fix missing pages and set up redirects to maintain flow. Resolving these issues provides visitors a seamless site navigation experience and strengthens search engine perception of site quality.

Core Web Vital Optimization

Core Web Vitals measure real-world user experiences related to site speed, loading stability, and visual response. By analyzing these key metrics, we can pinpoint and address elements that need optimization for faster, smoother, more consistent performance. Enhancing these aspects directly improves site experience and engagement, which also benefits SEO rankings.

Schema Markup Implementation

Schema markup enables search engines to better understand your content through structured data and code.

We strategically implement schema markup to help your pages stand out in search results with rich snippet callouts. Adding these visual elements can boost click-through rates from search listings by making your results more informative and eye-catching.

Organic Traffic Goal Assessment

Realistic organic traffic goals keep you focused and on track. We can define achievable monthly/quarterly visitor targets by assessing your market, analyzing competitor performance benchmarks, and evaluating website potential. This clarity focuses SEO strategy on the right objectives and tactics to support sustainable growth through expanded organic reach and engagement.

UI/UX Optimization

Site design and user experience influence visitor behavior and conversions. Detailed user testing and behavior analysis uncover website issues that may frustrate visitors or cause them to leave quickly. With these insights, we can make strategic UX improvements focused on simplifying workflows, enhancing engagement, and encouraging more time on site. Smoother experiences directly support SEO success.

Content Analysis and Production

We thoroughly review your existing content to assess engagement levels, readability, and overall search optimization. Identifying areas for improvement, we develop an enhanced content strategy focused on creating informative, relevant articles and blogs that capture attention and encourage sharing. The goal is to produce content that educates and inspires your audience while also attracting increased organic traffic.

Backlink Audit, Cleanup, and Monitoring

CBacklinks remain important for recognition, but only from credible sites. The specialists of Plan D Media audit your current backlink profile to identify and remove any questionable or irrelevant links that could raise flags.

Ongoing monitoring ensures your site’s backlink profile remains clean, relevant, and filled only with quality links that reinforce trust and authority to support your SEO performance.

Premium Link Building

Securing backlinks from trusted industry sites enhances your site’s authority and search visibility. We focus exclusively on earning premium backlinks slowly over time from highly regarded sites through ethical outreach strategies. Every new quality link builds credibility and relevance, driving sustainable SEO gains that translate into improved performance and search rankings.

Site Architecture for Marketing

How your website is organized directly impacts marketing effectiveness. The experienced experts of Plan D Media will review site architecture with the visitor journey in mind, proposing adjustments that simplify accessing information and engagement opportunities. Improved layout and navigation reduce bounce rates by guiding visitors smoothly through sales funnels in a way that supports conversions.

CTA Button Implementation

Call-to-action button placement and design influence engagement and conversions. We analyze user flows and layouts to identify optimal spots to highlight CTAs according to site goals. Strategic implementation captures visitor attention,

and encourages clicks and interactions at critical decision points. This amplifies on-site actions that support business objectives.

Technical SEO

A site’s technical foundations significantly impact performance and search visibility. Technical SEO includes optimizing site speed, ensuring mobile responsiveness, fixing redirect chains, and establishing security protocols. Adjusting these backend elements facilitates better crawling, indexing, and ranking while providing a seamless user experience. The end result is a high-performing website primed for organic growth and engagement.